My Fitness Gear Addiction

Today I wanted to tweak my fitness look a bit so I decided to go to Reebok and re up on some cool knee high compression socks.  I wasn't in the store for more than a minute before I asked to see a pair of shoes that caught my eye.  These would go great with my new socks - and they were 1/2 off!  I intended to get socks but I left with socks and a new pair of shoes.  I am weak in the face of style and I obviously can't pass up a great deal.

Emotions lead to an impulse buy.  I consider myself a professional and it's important that others view me in that light.  The clothes make the man and the lifting shoes make the athlete. I know this to be false yet I am persuaded to the dark side of consumerism.  Dammit my new kicks look good and I feel good in my new gear.  That's all that really matters. Right?!

Fresh Reeboks, even fresher at 1/2 price!

Last week at ATOMIC

Gary and Adam: Selfie Stick Thugs

Fresh Reeboks, even fresher when they are 1/2 price!

A week of quotes and motivation on the dry erase board.

Black room circa now (August 2015).

The Boxing Room with some renovation done and more to come.

Lee W. completed the Squat the Planet Challenge! 

Got some new stools to improve our seated posture!  Hoora!

ATOMIC Total Fitness Defined

This week I finally came up with a concise under 140 characters elevator pitch for my company.

ATOMIC Total Fitness could be defined as: Systematic, replicable, fitness instruction, designed to liberate the desk bound athlete.  Yay!  It only took me six years to come up with that.

Goals July 14, 2015

Currently I have several professional goals to accomplish:

1.)  Expand and solidify ATOMIC Total Fitness.  This includes but is not limited to:

• Facility design, modification and renovation 
• Staff development
• Program design
• Standardization of client communication and retention
• Social media growth and saturation

2.)  Get another new business Theseus Vision off the ground and flying high.  Theseus slayed the minotaur, the monster that struck terror in the hearts of Atheneans.  As small business consultants and web designers we intend to slay the problems facing growth and expansion of each of our customers.  www.TheseusVision.com

3.)  Producing the Kickstarter funded film Rebirth.  I moved to NYC to pursue a dream of becoming a film actor.  I started out doing stand up comedy.  I figured I'd hit the open mic circuit then work my way into the clubs; eventually going on tour and making it big on the road and as a movie star.  This was the biggest dream I could come up with and in many ways I'm still pursuing this dream today.  Though my travels and experience have lead me down the path to entrepreneurship my dream is to create - right on the edge.  This film represents the work of twelve plus years perpetually coming to fruition.

I'd love to go into more detail but I'll leave that for later.  Until then, dream, plan and execute.

Adam